Today we launch our third campaign. This time we battle hunger–with the revolutionary weapon of social enterprise.
The Grow Campaign will support rural farmers in Kenya through our partner organization, Kickstart.
Eighty percent of the poor in Sub-Saharan Africa are rural farmers, and 75% of their children go hungry.
Kickstart has developed an enterprise that sells affordable irrigation pumps. These pumps greatly increase a farmer’s yield, which means food for their families and a surplus they sell to generate income.
To support these farmers, we found the perfect gift – plantable greeting cards. That’s right. After you read it, you plant it, water it, and it blooms in 3-4 weeks. Now you can “send flowers” for Mother’s Day (May 8th), and support a farmer in Kenya. Get yours now!
Pictured above is Johnson, father of 3, and a farmer in Kenya. Johnson and his family were struggling to survive when he bought his first Kickstart pump. With it he expanded his farm from .1 acre to 3.5 acres, increasing his monthly income 10 times.
Johnson has broken the cycle. There was no shame. No embarrassment. Just pride as he showed us his fields, his home, and the school his children attend.
All we could say was, “Wow. He did it.”
Use your voice and join us in changing how we give.
Check out our new site for details.
{ 2 comments… read them below or add one }
Wow. I’m pretty stoked about this. A Mother’s Day present worth buying. Great, great, great idea.
This is an amazing opportunity. What a great, great, great idea. Unbelievable.